I hate Illinois Nazis...or any Nazis
Substack shouldn't be making money off of platforming Nazis...period.
Hello all!—Below is a letter to the Substack founders that Laura Durnell helped draft as part of a group of publishers seeking answers to questions about the platforming and monetizing of Nazis. We are all publishing the letter on our own individual Substacks today for visibility, and to make our readers aware of our asks and concerns. Thanks for reading.
Dear Chris, Hamish & Jairaj:
We’re asking a straightforward question that has somehow been made complicated: Why are you platforming and monetizing Nazis?
According to a piece written by Substack publisher Jonathan M. Katz and published by The Atlantic on November 28, this platform has a Nazi problem:
Some Substack newsletters by Nazis and white nationalists have thousands or tens of thousands of subscribers, making the platform a new and valuable tool for creating mailing lists for the far right. And many accept paid subscriptions through Substack, seemingly flouting terms of service that ban attempts to ‘publish content or fund initiatives that incite violence based on protected classes’...Substack, which takes a 10 percent cut of subscription revenue, makes money when readers pay for Nazi newsletters.
As Patrick Casey, a leader of a now-defunct neo-Nazi group who is banned on nearly every other social platform except Substack, wrote here in 2021: “I’m able to live comfortably doing something I find enjoyable and fulfilling. The cause isn’t going anywhere.” Several Nazis and white supremacists, including Richard Spencer, not only have paid subscriptions turned on but have received Substack “Bestseller” badges, indicating that they are making, at a minimum, thousands of dollars a year.
From our perspective as Substack publishers, it is unfathomable that someone with a swastika avatar, who writes about “The Jewish question,” or who promotes Great Replacement Theory, could be given the tools to succeed on your platform. And yet, you’ve been unable to explain your position adequately.
In the past, you have defended your decision to platform bigotry by saying you “make decisions based on principles, not PR” and “will stick to our hands-off approach to content moderation.” But there’s a difference between a hands-off approach and putting your thumb on the scale. We know you moderate some content, including spam sites and newsletters written by sex workers. Why do you choose to promote and allow the monetization of sites that traffic in white nationalism?
Your unwillingness to play by your own rules on this issue has already led to the announced departures of several prominent Substackers, including Rusty Foster and Helena Fitzgerald. They follow previous exoduses of writers, including Substack Pro recipient Grace Lavery and Jude Ellison S. Doyle, who left with similar concerns.
As journalist Casey Newton told his more than 166,000 Substack subscribers after Katz’s piece came out: “The correct number of newsletters using Nazi symbols that you host and profit from on your platform is zero.”
We, your publishers, want to hear from you on the official Substack newsletter. Is platforming Nazis part of your vision of success? Let us know—from there, we can each decide if this is still where we want to be.
Signed,
Substackers Against Nazis
I was thinking about Illinois Nazis the other day (the phrase lodged in my brain when I read the title of your post), in the context of our governor, J.B. Pritzger. He and CA's Newsome are in an intense battle for the most progressive governor in the union. I was reading some of the reichwhiner histrionics on one of Pritzger's FB posts, and it occurred to me: ultimately, their only complaint is that Pritzger refuses to make Illinois a haven for Illinois Nazis.